CityU
Research Projects Technical Transfer Research Outputs Research Profiles by Department by Name  
       Dr LIM Kai (ªL¶}³Õ¤h)
 
  Research Project Project No.
   
  Building Consumer Trust with Website Designs: A Cross-cultural Exploration      7001395
   
  Building Trust in the Digital Economy: Perception Management on the Internet      9040671
   
  Managing Risk Perception Associated with Internet Shopping      7001165
   
  Value System as an Online Customer Segmentation Tool: Increasing Satisfaction through Customizing Website Features      9040957
   
  Web Strategies to Promote Internet Shopping: A Cross-cultural Exploration      7001577